Supporting Norfolk coast’s local producers
This directory lists a selection of local producers and local produce outlets, a summary listing also appears in the annual Norfolk Coast Guardian publication. Inclusion in the directory is free. Basic criteria for the local products is:
- Local Products are produced sustainably, coming from and available in the area and local outlets supply and promote local products.
- Local Producers: growing produce, making products
- Local Produce Shops: selling local produce and products
- Farmers markets: in those around the area
- Norfolk Arts and Crafts: locally made craft products.
This directory aims to help promote the availability of local products. By no means is it comprehensive and does not imply that businesses included are endorsed by the Norfolk Coast Partnership. However, we do encourage visitors and residents to support the local products and producers wherever you can.
The ever increasing and changing of places to eat out at in the area with the vast majority using and promoting seasonal local produce and using local suppliers is evidence to the quality available. Please try to support those hotels, pubs, restaurants and cafes that use local produce.
You can use our Active Map to browse for local producers, shops, farmer’s markets and more.
Are you a local producer?
If you are a local producer, a local outlet or actively use and promote local produce then we would love to add you to our local products directory. Listing is free and straightforward if you meet the Local products or Local outlets criteria.
If you have accreditations or practices that make your product or business special make sure to include this in the information you provide us with so we can highlight to users of the directory. We do add businesses brought to our attention so if your business has been listed and you’d like to be removed please tell us. Simply email [email protected]
Local produce shops
Along with Farmer’s Markets another great way of finding a range of local products in one place is to visit one of the growing number of farm shops and local shops stocking local produce.
Farm shops focus on selling food directly to the consumer, often sourced on that farm or from other local producers.
Another way of buying fresh local produce is through box schemes where a box of local produce delivered to your home or holiday cottage each week. Often box schemes are for locally-grown certified organic fruit and vegetables, but there is an increasing variety of schemes and some include other local and/or organic food. Not all box schemes limit themselves to local or organic produce so you should investigate the choice of box schemes that are delivered in your area. Increasingly local independent shops are supplying often very local and seasonal produce.
Algy’s Farm Shop, Bintree, seasonal farm and local grown produce
Back to the Garden farmshop, Nr Holt, wide range of local produce
Blakeney Delicatessen, Blakeney, seasonal local produce, on-site kitchen
Cookies Crab Shop, Salthouse, quality shellfish
Country Pickings, Mundesley, greengrocer selling locally grown produce, local flour and fruit juice
Cooks of Ingham Farmshop, Sea Palling, own produce and a range of other local products
Creake Abbey Food Hall, North Creake, local and international produce, also craft shops
Drove Orchards, Thornham, farmshop selling a range of local produce
Frary Seafood, Wells-next-the-Sea, fresh wet fish to local shellfish from the stall on the quay
Graves Butchers, Briston, locally sourced meat and other produce
Groveland Farmshop, Roughton, wide range of local produce
Howell shops, Wells, wide range of local produce at butchers, bakers and deli
Humble Pie Deli, Burnham Market, range of local produce
Howard Butchers, West Newton, local meat and other produce
Itteringham Community Shop, Itteringham, wide a range of local products from local producers
Norfolk Deli, Hunstanton, range of local produce including wet fish, wine and ales
P&S Butchers, Holt, local meat and game, home cooked meats
Picnic Fayre, Cley-next-the-Sea, delicatessen, local produce as well as from around the world
Rutland Butchers, Melton Constable, local meat, dairy and home produced pies
Tasty Tavern Meats, Swayfield, rare breeds butcher, supplying traditional breed meats
The Old Post Office, Salthouse, local produce including outlet for Manor Farm Beef
Walsingham Farm Shop, Walsingham, local food direct from producers to customers
Walsingham Farms Shop, Heacham, local food direct from producers to customers
Wiveton Hall Farmshop, Wiveton, farmshop, cafe with seasonal roadside stall and PYO
Weybourne Village Store, Weybourne, village store and deli supplying local produce
A selection of Farmers Markets that are held in or close to the Norfolk Coast AONB providing produce from the area is listed here. For more details, including location and contact information, please visit our Active Map and select the “Farmers Markets” category.
Acle Farmers Market: 2nd Saturday of the month, 9am – 12.30pm
Aylsham Farmers Market: 1st Saturday of the month 9am – 1pm
Aylsham Country Market: Every Friday morning 08:30 – 12:00 noon
Bayfield Farmers’ Market: 3rd Saturday of every month.
Creake Abbey Farmers Market: 1st Saturday of each month (excluding January)
Docking Local Products Market: Every Wednesday 9am – 1pm
Fakenham Farmers Market: 4th Saturday of the month (3rd in some Decembers) 8.30am – 12 noon
Neatishead Farmers Market: 2nd Saturday of the month 9am – 12noon
North Walsham: Usually last Sunday of the month, 10am – 2pm
Stalham Farmers Market: 1st and 3rd Saturday of the month 9am – 12noon
Weybourne Farmers Market: April to October 10am – 4pm on selected Sundays
For more information on local farmers markets:
Arts and crafts
Local products are not restricted to food and drink as there are numerous arts and crafts producers and outlets throughout the area. Whilst it is not possible to match the criteria for food producers we include many of the producers or outlets for locally made crafts in this section.
BIRDscapes Gallery, Glandford
Art gallery specialising in wildlife and wild places
Burnham Grapevine, Burnham Market
Includes work by local artists
Bringing the Outside In, Holkham
Landscape photography of North Norfolk and coastal artefacts
Coppice & woodland products, Fring
Range of products from sustainably managed woodland
Cat Pottery, North Walsham
Winstanley Cats – handmade cats and animals
Corbett Woodwork, Corpusty
Specialising in English hardwoods, displays of local artists work
Creake Abbey Courtyard,
Home to a selection of arts and crafts shops
Dersingham Pottery & Gallery,
Handthrown stoneware and porcelain, acrylics and photos
Gallery Plus, Wells-next-the-Sea
Original paintings, prints, ceramics, sculpture and jewellery
Holkham Gift Shop, Holkham Hall
Work of many talented local producers and artisans
Jo Halpin Jones Photography, Dersingham
Photos, prints and cards
Made in Cley, Cley-next-the-Sea
Pottery, jewellery, prints and sculpture hand-made on the premises
Norfolk Lavender, Heacham
Products from pure lavender oil and flowers
Photographers’ Gallery, Holt
Contemporary fine art photography
Why buy local products?
Buying local food makes sense for many reasons. Produce can be fresher, it supports the local economy, you can keep in touch with the seasons and, best of all, it can be fun finding out about the producers of the food and traditional crafts that make the Norfolk coast special.
Variety and distinctiveness
Did you know there is a Norfolk Coleman, Norfolk Royal Russet and a Norfolk Beauty apple? Have you ever heard of Annaspath or Kirkes Blue plums or Violet, Count Althans or Dennistons gages?
Historically, each town and village would have its special varieties of produce that grew well in that area. Growing fruit and vegetables provided work for hundreds of people and ensured the population had access to healthy, fresh produce. Not only that, but people who grew vegetables in their gardens and allotments would save the seed of particularly successful or flavoursome varieties to plant again next year and to give to their neighbours. That way, local diversity was maintained, money saved on seed costs, and vegetables particularly suited to the local soil were grown. The soil and climate of the area are still good for producing fruit and vegetables. It is ever more important to cherish the distinctiveness of our local varieties.
Apple Day, a national celebration on 21st October each year is one way of doing this. Apple day was started in 1990 by the charity Common Ground as a celebration of the diversity of apples and other tree fruit, and as a way to demonstrate the importance of old traditional orchards. Events and festivals are now held all around the country. Details can be found on the Common Ground website www.commonground.org.uk or by telephoning Common Ground on 01747 850820.
Reduced food miles
Food is often transported over long distances. The costs of food miles includes the pollution and greenhouse gas emissions from the transport, refrigerated storage and protective packaging of food.
There are also environmental and social costs of specialisation and intensification in agriculture. Intensive production can lead to increased mechanisation and loss of employment, increased use of pesticides and fertilisers, soil erosion and loss of biodiversity.
Buying locally, directly from the producer where possible, reinstates the link between consumer and producer and allows you to ask about how food is produced. It also allows you to cut down dramatically on the packaging you take home with your food, especially if you shop with a reusable bag.
A high percentage of cafes, restaurants, pubs, guest houses and hotels now make their use of local produce sourced around the Norfolk Coast AONB on menus as part of their promotion, particularly to reflect the seasonal availability of local produce.
There are a large number of hotels, pubs, restaurants and cafes around the Norfolk Coast and surrounding area so this is only a small selection we have been told about so inclusion or omission in this listing is neither judgement or recommendation and we welcome suggestions for further entries. Please look out for and support all who use and promote the areas wonderful local products.
To discover local places to eat, visit our Active Map and browse the “eating out” category.
Farmers and retailers may buy their supplies locally and any profits made will stay in the community. With shopping and buying locally profits are kept in the economy. The more money in the local economy the more prosperous the area will become, with the knock-on effect of greater employment and more services. In villages this is particularly important, as with the closing down of local stores the heart often goes out of a community and those without transport may struggle.
Biodiversity refers to the genetic variation within and between species or biological diversity. As well as wild species, such as the wetland birds for which the Norfolk Coast is internationally renowned, it includes variation in domesticated species, such the thousands of variety of apples or the traditional breeds of sheep and cattle, adapted to the local landscape which are now better known as rare breeds.
Many of our important habitats and landscapes have been shaped by man, through activities such as farming, grazing and woodland management.
Grazing is important, for example, as on ungrazed pastures the strongest grass species will become dominant and crowd out smaller grasses and plants. Similarly, woodland management such as coppicing creates cycles of light and shade upon which species such as oxlips, primroses, wood anemones, bluebells, birds such as tree pipits and chiffchaff, butterflies and the dormouse depend.
Many of the important habitats of the area are maintained by traditional farming practices. Heathland and chalk grassland rely on grazing for their maintenance and because of their low grazing yield, traditional, less commercial breeds are generally used to graze them.
Many large food companies encourage us to buy products that have been processed. Processed food often contains high volumes of fat, refined sugar and salt, all of which are known to cause obesity and other health-related problems when consumed in large quantities.
The healthiest option is always to buy fresh ingredients, grown locally, and cook the food yourself. Good quality ingredients require far fewer culinary skills and tasty food is more satisfying. Local producers also sell prepared foods from ready-meals to home-made cakes. If you are buying direct you can ask about ingredients and additives.
Luckily, we as consumers have a choice: we can buy from local producers whose produce is grown without additives, growth regulators or pesticides.
Consumers are becoming increasingly aware of the conditions some farm animals are raised in and wish to encourage producers to pay greater attention to animal welfare. By buying meat from local producers you can help eliminate the need to transport animals over long distances and therefore significantly reduce their stress. It enables you to ask the butcher, farmer or retailer questions about the condition the animals are raised in and where they are slaughtered.
Further local product information sources
There are many other regional and national ‘local producer’ publications and websites.