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Cycle hire, sales & service

We have identified some businesses along the Norfolk Coast Cycleway route who provide sales, service or hire of cycles to the public. This is by no means a complete directory and with regular seasonal changes it is a good idea to search on-line for the geographical area you are based and if you are holidaying check with the accommodation provider as you may find they have an arrangement for delivery and collection. It is always advisable to contact prior to travelling to confirm providers or services offered have not changed and for seasonal opening times. 

(Hirers listed geographically West to East)

Map of Surf 55 - Cycle sales and servicing

Surf 55 - Cycle sales and servicing

Cycle sales & service - no cycle hire
Wide range of sports equipment
125 Wootton Road, King's Lynn, PE30 4DJ
Tel: 01553 679090 

Wheel Travel

Bikes delivered straight to you at your accommodation in the north west Norfolk area.

07940 497 093

Map of Open Sky Cycles

Open Sky Cycles

An independent Bike Repair & Cycle Shop situated in Ken Hill Farm, just off the main road between Snettisham & Heacham. Bring your bikes for repair or browse the shop for clothing, parts, accessories and gifts or you can take advantage of Bike Pick-Up and Drop-Off Service.

Heacham Bottom Farm,

Lynn Road,

Snettisham PE31 7PQ

01485 493255

Map of A E Wallis

A E Wallis

 34-40 High Street, Heacham, PE31 7EP
Tel: 01485 571683; Email:

Weekly hire - adult bikes, childrens bikes, trailers and trailer bikes available. Childrens seats and helmets provided. 

Reliable cycle sales and repairs: Range includes folding bicycles, Trikes for adults and children, Unicycles, Electric Bikes and Trikes and a wide range of cycling accessories.

Opening Times: Monday, Tuesday, Wednesday, Friday and Saturday 9am-5:30pm; Thursday 9am-1pm; Sunday Closed. Stockist for Norfolk Coast Cycleway map guide 

Map of Deepdale Cycle Hire

Deepdale Cycle Hire

01485 210614 

Bikes for adults; some provision for confident children, including child seats, tag-a-longs, and 2-seater buggies. All bikes come with high quality lock, pump, repair kit and helmets. Hire rates are very competitive and flexible, with family discounts and special offers for longer rentals. Free route planning service and advice, Minor repairs and servicing, Cycle shop for parts and accessories. Operated by Deepdale Backpackers & Camping and open all year, bookings are advisable.  Stockist for Norfolk Coast Cycleway map guide 

Deepdale Backpackers & Camping 01485 210256

Map of Holkham Cycle Hire

Holkham Cycle Hire

Holkham Hall, Wells-next-the-Sea, NR23 1AB

Tel: 01328 713071 during opening times; 
Seasonal cycle hire for use in Holkham estate. 

Map of Wells Bike Hire

Wells Bike Hire

Call or email to check availability and to reserve your bikes. Collection of your bikes by prior arrangement at times to suit you.
Tel 07920016405 or 07766258064
Bike Hire for adults and kids. Hire includes helmets and locks.

Map of On Yer Bike Cycle Hire

On Yer Bike Cycle Hire

The Laurels, Nutwood Farm,

Binham Road,

Wighton  NR23 1NX 


Tel: 07584 308120
Situated on Norfolk Coast Cycleway Route 30 close to junction with National Route 1. Delivery and collection service available to tourism businesses by arrangement

A wide selection of hybrid and mountain bikes for adults and children, tag a longs, child seats, child and dog trailers. Routes of 6, 10, 14, 16 & 24 miles, easy to follow route maps highlighting places of interest and the best pubs and restaurants. Delivery subject to distance will normally be the evening prior to the first day of hire, additional charge applies ask when booking. Stockist for Norfolk Coast Cycleway map guide

Map of Huff and Puff Cycles

Huff and Puff Cycles

Kelling Heath Holiday Park,

Sandy Hill Lane,

Weybourne NR25 7HW
Tel. 07500 865095; 


Huff and Puff Cycles can cater for larger group bookings with our fleet of over 150 quality cycles and also have tag-a-long cycles, child seats and buggies. For twice the fun, why not try a tandem? Servicing and repairs, accessories and new top brand cycles for sale. 

Based on Kelling Heath in North Norfolk, there are a range of mainly off-road cycle routes, from a family-friendly 3.5 miles to a 15 mile challenge on picturesque tracks, trails and quiet lanes. You could also try our "Huff and Puff Trail", which incorporates a nostalgic steam train journey. 

Cycles delivered to your door - enquire for more information. Opening times vary throughout the year. Check for full details. Stockist for Norfolk Coast Cycleway map guide 

Map of Overland Cycles - cycle servicing and repairs

Overland Cycles - cycle servicing and repairs

34 Norwich Road,

Holt, NR25 6SQ
Tel: 01263 713293;  

Mobile: 07733 445511

Map of Black Bikes

Black Bikes

28 Beeston Road,


NR26 8EH
Tel: 01263 822255;

Mountain & hybrid bikes. Routes, helmets, locks and repair kits provided

Map of Electrifying Cycles

Electrifying Cycles

 4 Old Station Yard,

Norwich Road,

Cromer NR27 0HF 
Tel: 01263 513631,

Mobile: 07812996648
solely electric cycles for sale

Map of Broadland Cycle Hire

Broadland Cycle Hire


Horning Road, Hoveton, NR12 8JW
Tel: 07747 483154;
Adult and children's bikes, child seats, tag-alongs and trailers for hire. Route maps, helmets, baskets and toolkits available, if required, at no extra charge. Weekly hire available with free delivery to some local accommodation.
Open 10am-5pm in school holidays April to October, last hire is at 3pm. Other times please phone in advance to book

The Broads by bike network of 14 circular rides around the Broads can be downloaded for free from APP stores and ITunes. 

Map of Sea Palling Cycle Hire

Sea Palling Cycle Hire


Horning Road,

Hoveton, NR12 8JW
07747 483154
Delivery and collection available 
Stockist for Norfolk Coast Cycleway map guide 

Map of Mullens


51A Yarmouth Rd,


Great Yarmouth NR30 5DL

01493 377311

Map of Pedal Revolution Gorleston

Pedal Revolution Gorleston

Cycle sales and repairs. Also have a Norwich store and online sales.

29-31 Baker Street
Gorleston on Sea
NR31 6QT

01493 656800

On site cycle hire
There are a number of larger holiday parks and campsites who offer their visitors a cycle hire facility whether through their own equipment or agreements with a cycle hire business. Most holiday accommodation businesses will advise on cycle hire facilities with some even having drop and collect agreements with a cycle hire operator. Ask when making your accommodation booking. 

Additional Norfolk Coast cycling information:
Cycling in King's Lynn: (this site also has useful maps)